HAARTZ News

New BMW Z4 Returns to Softtop
Aug 23, 2018

Posted Online (August 23, 2018) –  BMW's latest version of the iconic roadster debuted this week at the 2019 Pebble Beach Concours d'Elegance.  Indicative of market preferences and automotive industry trends, the Z4 returns to its softtop roots and ditches the retractable metal hardtop offered...

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Haartz Sponsors 2018 ‘Ragtop Ramble’
Jul 26, 2018

Acton, Mass. (July 26, 2018) –  It’s not summer in New England until you spot the annual NEMPA “Ragtop Ramble”, the annual top-down cruise sponsored by The Haartz Corporation.   Members of NEMPA drove a range of gorgeous convertible vehicles along the 100-mile route, including many topped with...

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Haartz Recognized for Global Leadership in Quality and Delivery by Faurecia
Jun 27, 2018

Acton, Mass. (June 27, 2018) The Haartz Corporation, a world leader in highly engineered and uniquely designed interior trim materials and convertible toppings, was honored with a Quality and Delivery Leadership award at the Faurecia Interiors Strategic Supplier Event, which took place in...

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It's Official - 2019 Mazda MX-5 Miata Gets More Power - New Top
Jun 21, 2018

Acton, Mass. (June 20, 2018) –  We are excited to be part of Mazda's big announcement for the 2019 Miata with engine upgrades and a new brown soft top option.  John Goreham talks about it in his most recent article​.

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Haartz’s CEO on Convertible Culture
May 11, 2018

Acton, Mass. (May 10, 2018) – ​Nadeem Mauddi from Hog-Ring took the time to shoot the breeze about convertible culture with our CEO Eric Haartz.  Don’t miss the chance to read about this fascinating conversation in Nadeem's most recent article.

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Drop Tops, Dirt and Autonomous Vehicles in May
May 11, 2018

Posted Online (May 11, 2018) - Spring is in the air, tops are dropping on vehicles from coast-to-coast, and Haartz will be at the center of the great events listed below. We’ll also participate in a discussion on autonomous vehicles taking place at the Massachusetts Institute of Technology:...

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Haartz: A Model for Green Companies
Apr 20, 2018

Posted Online (April 20, 2018) - As Earth Day approaches, we’re reminded of the environmental impact that vehicles have on the planet and what we as an industry can do to ensure its preservation.  Haartz prides itself on being a green company that’s in constant search for new and innovative ways...

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Mercedes-Benz E400 4MATIC AMG Cabriolet: 'A shamelessly luxurious sports car'
Apr 13, 2018

Posted Online (April 8, 2018) – "The only drawback to a car like the Mercedes-Benz E400 Cabriolet are the eyes that follow you wherever you drop the top" notes Martin Love from The Guardian in his review of the benefits of the luxury cabrio.  Love details his opinions on all-season driving how...

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Haartz Takes Aim at Cheap Convertible Tops
Mar 8, 2018

Posted Online (March 8, 2018) - Learn more about Haartz's efforts to educate the buying public about the risks of buying tops made of sub-standard materials and craftsmanship from Nadeem Muaddi's article on The Hog Ring.

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Carson-Topped Coupe Featuring Haartz Material to Debut at Autorama
Mar 2, 2018

Detroit, (March 2, 2018) – The Haartz Corporation, in cooperation with the Gas Axe Garage, supplied OEM material for the Kevin Anderson owned and designed “Crystal Cadillac,” that debuted today at the 66th Detroit Autorama, taking place now through Sunday at Cobo Center.

This one-of-a-...

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